Luis-Alfonso Serrano is the CEO & President of Sunshine Retirement Living, a national senior housing company with 40 communities across 17 states. With more than a decade of leadership in the senior living industry, he focuses on creating affordable, all-inclusive communities that bring comfort and peace of mind to seniors and their families.

With a background in technology, finance, and business development, Luis-Alfonso takes a data-driven and people-centered approach to growth and operations. Under his leadership, Sunshine Retirement Living has achieved steady expansion, strong financial performance, and a culture built on compassion and service.

Based in Austin, Texas, Luis-Alfonso also serves on the Board of Advisors at UCLA Anderson’s Price Center and volunteers with the John Wayne Cancer Institute to support brain tumor research.